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Apple’s Next-Generation Smart Tracker: What to Expect from AirTag 2
Rumors are intensifying around the highly anticipated Apple AirTag 2, suggesting its official launch may be closer than ever. With speculation fueled by major tech outlets like Bloomberg and MacRumors, the second-generation smart tracker from Apple is expected to debut by mid-2025, possibly announced at the WWDC 2025 event scheduled for early June.
Expected Release Date
Recent reports suggest AirTag 2 could hit the market between May and June 2025, aligning perfectly with the developer-centric Worldwide Developers Conference (WWDC 2025). This timing points towards Apple unveiling the tracker alongside other cutting-edge hardware and software updates, making it a highlight for tech fans and digital lifestyle enthusiasts.
Advanced Features and Technology
Emerging leaks indicate that the AirTag 2 will maintain its discreet and familiar design, but will introduce some significant under-the-hood improvements. Most notably, the second-generation Ultra Wideband (UWB) chip will reportedly triple the tracking range compared to the original model. This new chip, which debuted in the iPhone 15 and Apple Watch Ultra 2, enables better location precision — helping users find lost items or people even in crowded environments up to 60 meters away.
Security is also expected to be enhanced, with rumors pointing to a more tamper-resistant speaker as a proactive anti-theft measure. Additionally, deeper integration with Apple Vision Pro suggests AirTag 2 will be more seamlessly connected to Apple’s broader ecosystem, offering new use cases for mixed reality and smart home applications.
Price and Market Availability
While Apple has yet to reveal pricing details, industry insiders believe the AirTag 2 will likely retain the first generation’s familiar pricing structure — the original was offered in single and four-pack options for $29 and $99, respectively. However, it is still unclear if Apple will introduce new bundle options or revise the price point in light of the upgraded hardware.
Advantages and Use Cases
AirTag 2 is poised to become even more indispensable for Apple users looking to secure their belongings, streamline daily routines, and expand their use of Apple’s smart ecosystem. From tracking keys and bags to integrating with next-level AR experiences, the upcoming smart tracker promises improved reliability and versatility, keeping Apple at the forefront of consumer tech innovation.
Stay tuned as more information becomes available leading up to the highly awaited announcement in 2025.
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