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Genesis GV60 Magma: The Performance EV We've Been Waiting For
Genesis, the luxury arm of Hyundai Motor Group, is finally entering the high-performance electric vehicle (EV) scene with its upcoming GV60 Magma. After Hyundai and Kia set the stage with the Ioniq 5 N and EV6 GT, Genesis is ready to unveil its own answer—a premium, sporty EV engineered to push the envelope of electric performance.
New Spy Shots Reveal a Bold Front-End Redesign
The GV60 Magma prototype has been spotted in Europe, offering our best look yet at Genesis’ inaugural performance model. For the first time, the car appears without front-end camouflage, showcasing an aggressive double-layer mesh grille and three distinct, lozenge-shaped vents placed above. This design remains faithful to the Magma concept presented in 2024 and underlines Genesis’ intent to lead in electric vehicle aesthetics and engineering.
Unlike internal combustion vehicles, EVs typically do not require as much airflow for cooling. The decision to remove the front mask on this prototype—caught while towing a trailer—appears to hint at advanced cooling needs, possibly due to the high-performance components packed within.
Performance-Inspired Aerodynamics and Features
Staying true to the concept, the GV60 Magma test mule flaunts compact canard aero fins flanking the bumper for enhanced airflow management. Sharp-eyed observers will note that the license plate occupies a temporary spot above the vents; however, the final production version is expected to reposition the plate below them, aligning with the strategic aerodynamic detailing.
Distinctive vertical fins akin to those seen on the Porsche 911 GT3 RS also appear just behind the front wheels. While their final finish—body color or black—remains to be seen, they emphasize the car’s motorsports-influenced design. Although the concept featured color-keyed arch trims with dual vents behind each wheel, this prototype follows a slightly differentiated approach, hinting at ongoing refinement before final release.
Built on Proven E-GMP Electric Architecture
Genesis’ new high-performance contender is built atop the company’s modular E-GMP platform, which also serves the Hyundai Ioniq 5 and Kia EV6. Hardware similarities extend to the robust 84 kWh battery—essential for delivering sustained, high-output performance. Still, the Magma aims to outdo its siblings, with early reports suggesting power figures could crack the 700 hp (710 PS) mark, surpassing the Ioniq 5 N’s 641 hp on overboost. Enthusiasts can also expect simulated gearshift technology, a feature that’s garnered acclaim for injecting more engagement into electric driving dynamics.
Performance That Rivals the Best in the Segment
With acceleration estimates pointing to a 0-60 mph sprint possibly quicker than the Ioniq 5 N’s impressive 3.3 seconds, the GV60 Magma could redefine what’s possible for electric crossovers in the premium segment. Such stats would not only thrill driving purists but also position Genesis as a serious contender in the burgeoning high-performance EV market.
Market Impact and Global Relevance
The unveiling of the GV60 Magma at the upcoming 2025 Goodwood Festival of Speed seems highly probable, following the concept’s debut at last year’s event. Genesis plans to begin production in the third quarter of this year, marking a major milestone in its global EV strategy. The Magma’s arrival underscores Genesis’ commitment to digital innovation and electrified mobility, catering to tech-forward consumers who value both luxury and performance in their vehicles.
As Genesis joins the ranks of elite manufacturers developing next-generation electric vehicles, the GV60 Magma looks poised to shake up the segment and attract enthusiasts eager for cutting-edge technology in an exhilarating package.
Source: carscoops
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