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Huawei's new strategy: a mid-range widescreen foldable
Huawei may be preparing another bold move in the foldable phone market. Recent leaks point to a mid-range variant of the Pura X, the widescreen foldable that drew attention earlier in 2025 for adopting an unconventional 16:10 aspect ratio. The new model reportedly aims to cut the original price significantly while retaining the Pura X's tablet-like widescreen experience.
Key product features
Display and design
The follow-up is said to keep the Pura X signature: a 6.3-inch widescreen internal display in the 16:10 aspect ratio. That format gives the unfolded device a more tablet-like canvas for productivity, video, and multitasking compared with typical tall, narrow foldables.
Performance and pricing
To reach a lower price point—leaks suggest a retail tag of 5,999 yuan (roughly $840)—Huawei will likely lower some performance specs versus the March 2025 flagship Pura X that launched around $1,250. Expect mid-range chipset choices, modest camera changes, and selective material adjustments to preserve battery life and build quality while cutting costs.
Comparisons and market positioning
Compared with the original Pura X, which reportedly attracted over 700,000 users in China, the mid-range model targets buyers curious about foldables but unwilling to pay flagship prices. Huawei's experimental Mate XTs tri-fold reportedly approaches one million users, showing the brand's traction in foldable innovation. With Apple rumored to explore a widescreen iPhone Fold, Huawei doubling down on 16:10 could secure a design advantage.
Advantages and use cases
Affordability plus a widescreen display opens straightforward use cases: enhanced media consumption, split-screen productivity, and a stronger reading or browsing experience that mimics tablets. For commuters and mobile professionals, the wider internal panel improves document editing and web layouts without needing a full tablet.
Market relevance and availability
If the leaks prove accurate, a mid-range Pura X could accelerate foldable adoption by lowering the entry barrier. It would strengthen Huawei's leadership in China’s growing foldable market as rivals like Samsung defend market share. However, global availability remains uncertain: the original Pura X never launched outside China, and it is unclear whether Huawei will expand distribution for the mid-range model.
Overall, a more affordable Pura X with a 16:10 widescreen display would be one of the first to blend true widescreen design with mid-market pricing, potentially reshaping consumer expectations for foldable phones.
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