4 Minutes
Lexus unveils the Glam LX concept with an onboard beauty studio
Lexus has revealed the Glam LX concept, a heavily customized take on its flagship LX luxury SUV that transforms the second row into a full beauty studio. The one-off concept showcases how far factory-quality personalization and accessory shops can push a production SUV’s packaging, blending high-end materials, practical storage solutions and a theatrical exterior wrap.
Visual statement and craftsmanship
From the outside the Glam LX reads like a showpiece: a pearlescent “symphony” exterior wrap applied by Complete Customs (Texas) gives the LX a brighter, more reflective finish than standard paint, while unique trim details underline the bespoke nature of the project. Lexus marketing describes the car as a demonstration of design and self-expression—showcasing the brand’s ability to tailor luxury SUVs for very specific lifestyles.
Inside, the cabin swaps the typical middle-row seating for a beauty-focused layout. White leather with pink inserts and a range of soft-touch accents—mohair, silk and stone inlays—create an interior that departs from the usual luxury-SUV palette. Lexus retains the LX’s standard digital fitment, including the 12.3-inch upper infotainment screen and the 7-inch lower HVAC display, but integrates them into a cabin that’s visually distinct and highly personalized.
Second-row beauty studio: what’s included
The centerpiece is a salon-like second row equipped for hair, nails and wardrobe prep. Notable features include:
- Nail polish holder integrated into the glove compartment
- UV light station and manicure area integrated into the rear cabin
- Stone-inlay tray tables revealed by vertically split rear hatch doors
- Halo-style dressing light to illuminate outfits during prep
- Smart storage cubbies designed to stow tools, cosmetics and accessories when not in use
This setup is clearly aimed at show and lifestyle appeal rather than daily practicality; however, smart storage solutions and a dedicated layout demonstrate how luxury packaging can be adapted for new use cases.
Design intent and market positioning
The Glam LX concept is less about engineering changes and more about brand storytelling. Lexus is using the project to highlight personalization capabilities and to connect with owners who view their vehicles as extensions of personal style. For buyers in the high-end luxury SUV market—competing with models such as the Range Rover, Mercedes-Benz GLS and Cadillac Escalade—these bespoke concepts underline Lexus’ willingness to experiment with experiential luxury.
A Lexus spokesperson framed the concept as an exploration of customer passions and self-expression through design. Mechanically, the Glam LX maintains the production LX’s hardware and infotainment architecture, focusing the changes on materials, layout and accessories rather than drivetrain or off-road capability.
Highlights and takeaways
- The Glam LX is a one-off concept that converts the second row into a salon-style space.
- Exterior features a pearl symphony wrap from Complete Customs; interior adds mohair, silk and stone inlay touches.
- Infotainment and core LX systems remain unchanged, emphasizing style over mechanical alteration.
For automotive fans and potential LX buyers, the Glam LX offers a glimpse at how luxury SUVs can be adapted to niche lifestyles. While it’s unlikely this exact configuration reaches production, the concept highlights future opportunities for personalization packages and dealer-level customization in the luxury SUV segment.
Source: autoevolution
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