Dodge Teases Purple Charger Concept for 2025 SEMA Show

Dodge and Mopar have teased a purple Charger concept for the 2025 SEMA Show. The image hints at an ICE-focused design, but could preview Scat Pack, R/T, or even EV Daytona upgrades. Full reveal at SEMA Nov 4–8.

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Dodge Teases Purple Charger Concept for 2025 SEMA Show

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Dodge and Mopar Drop a Teaser Ahead of SEMA

Dodge and Mopar have quietly teased a new Charger-based concept that will debut at the 2025 SEMA Show in Las Vegas. The teaser reveals almost nothing beyond a striking purple paint job, apparent gold wheels, a black hood and a broad center intake — visual hints that point more toward an internal-combustion setup than a full EV, but the company has kept technical details tightly under wraps.

What the teaser shows — and what it doesn't

Short on facts, long on style: the single image released so far is designed to provoke conversation. The black hood and large bumper intake suggest significant cooling needs, which often indicates a high-output ICE, turbocharged engine, or at least purposeful aerodynamic treatment. Still, Dodge has not confirmed drivetrain, power output, or whether the concept is a one-off from Mopar or a preview of a production variant.

Visual highlights:

  • Deep purple exterior, likely bespoke paint or wrap
  • Contrasting black hood and aggressive front intake
  • Gold-colored wheels that give a retro-meets-modern vibe

"A teardrop of a reveal" might be how enthusiasts describe it — all hint, no specification. That ambiguity is exactly the point: to draw attention at SEMA, where concept cars and aftermarket parts take center stage.

Odds on: Scat Pack or something else?

Given Dodge's current lineup, the most plausible candidate is the Scat Pack variant of the new-generation Charger. The Scat Pack, due to reach dealers later this year, uses the 3.0-liter Hurricane inline-six twin-turbo and produces around 550 hp and 531 lb-ft (720 Nm) of torque. It ships with standard all-wheel drive, an 8-speed automatic, a claimed 0–60 mph time near 3.9 seconds and a top speed of roughly 177 mph (285 kph). Those performance figures make it a natural platform for a show-ready concept with aggressive aero and cooling modifications.

The new-gen R/T is another possibility. Slated for dealer arrival in mid-2026, it shares the 3.0L Hurricane architecture but with about 420 hp and 468 lb-ft (635 Nm). Top speed estimates sit near 168 mph (270 kph). Both models are designed to appeal to buyers seeking modern performance packaged with the classic Charger persona.

Electric Daytona models also in the mix

Dodge hasn't abandoned electrification. The Daytona-badged Chargers are battery-electric variants of the lineup: the Daytona R/T offers about 456 hp while the Daytona Scat Pack EV is rated around 630 hp. Both EVs use AWD and come with distinct positioning — blending muscle-car heritage with electric performance. Pricing for the EVs is public: the Daytona R/T starts near $59,595, while the Daytona Scat Pack MSRP sits around $73,985 (both before the $1,995 destination and handling fee).

Quick comparison

  • Scat Pack (ICE): 550 hp, 531 lb-ft, AWD, 0–60 ~3.9s
  • R/T (ICE): ~420 hp, 468 lb-ft, AWD
  • Daytona R/T (EV): 456 hp, AWD, modern torque delivery
  • Daytona Scat Pack (EV): 630 hp, AWD, high-performance EV option

Why this matters

SEMA is where manufacturers and aftermarket tuners show what’s possible beyond showroom specs. A Charger concept from Dodge and Mopar could preview styling cues, aero packages, or performance upgrades that filter down to production models or dealer-installed Mopar accessories. It also fuels an ongoing conversation about the muscle car segment’s future — combining ICE performance with electrification, or preserving V8 heritage.

Will this be a V8 revival? Unclear. Will it be a head-turning Scat Pack interpretation or an EV-focused Daytona showpiece? Dodge and Mopar are keeping that secret until Las Vegas. The SEMA Show runs November 4–8, and enthusiasts will be watching the South Hall closely for the full reveal.

Source: autoevolution

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