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Lancia brings back the Gamma name in 2026
2026 is a milestone year for Lancia: the brand celebrates its 120th anniversary and half a century since the Gamma nameplate first appeared. Rather than resurrecting the Gamma as the executive sedan fans remember, Lancia has reimagined it for today's market as a premium compact crossover — a fastback coupe-SUV designed for European buyers who want Italian style with modern electrified drive options.
From Pininfarina berlina to a modern coupe‑SUV
The original Lancia Gamma (1976–1984) was an executive Berlina and two-door coupe, both penned by Pininfarina and admired by enthusiasts for their refined lines and engineering. The new Gamma keeps the spirit of elegance but translates it into a higher-riding, more practical package: a 4.67 m long, 1.89 m wide and 1.66 m tall fastback crossover that aims to blend functionality, road presence and efficiency.

Platform, production and positioning
- Platform: STLA Medium architecture (shared with DS Automobiles’ No7 and No8).
- Development: Designed, engineered and developed in Italy.
- Production: Built at Stellantis’ Melfi plant, described by the company as one of its most advanced manufacturing sites.
Lancia frames the new Gamma as "a model designed for the European market, made in Italy," positioning it as a compact luxury crossover that targets buyers who value design heritage and a refined, electrified driving experience. This launch also fits into Stellantis’ broader plan to introduce 60 new vehicles and 50 refreshes across its marques this decade.
Powertrains and range: hybrid plus three EV choices
Lancia is offering a broad range of powertrains to cover different buyer preferences:
- 145 hp hybrid base model.
- 230 hp electric variant with up to 540 km WLTP range (~335 miles).
- 245 hp electric variant with more than 740 km WLTP range (~460 miles).
- Flagship 375 hp dual-motor AWD electric with up to 675 km WLTP range (~419 miles).
These figures are Lancia’s headline claims; the brand says the first production cars are still undergoing final road testing, so detailed performance metrics, battery capacities and charging times will be published as the project reaches final validation.

Design language and interior hints
Official images show a sleek, coupe-like silhouette that nods to the original Gamma’s fastback profile while adopting contemporary crossover proportions. Expect a premium cabin focused on comfort and technology, with an emphasis on Italian craftsmanship and clean, minimalist interfaces — Lancia has spoken about "reinterpreting the brand’s distinctive values in a contemporary way: Italian elegance, innovation and efficiency."
Market outlook and availability
Lancia’s relaunch strategy is clearly Europe-first. Orders for the new Gamma will open after the summer of 2026, with more technical and trim-level details to follow in the coming months. While the brand is not prioritizing North American sales, the model is poised to compete in a crowded segment of compact luxury crossovers offered by both established premium marques and ambitious new players.

Highlights:
- Heritage nameplate revived in a modern, electrified form.
- Multiple electric ranges to suit commuting and long-distance needs.
- Built in Melfi on the STLA Medium platform.
- Orders open late 2026; more details due soon.
Quote:
"The New Gamma reinterprets the brand’s distinctive values in a contemporary way, representing its most advanced expression: Italian elegance, innovation and efficiency," Lancia said as the project entered its final stages.
For readers tracking Stellantis’ electrification push or the renaissance of storied European marques, the new Lancia Gamma is an intriguing case: a heritage name reborn not as an executive saloon but as a compact luxury crossover aiming to marry style, practicality and long-range electric capability. Expect further technical revelations and pricing closer to the on-sale date later this year.
Source: autoevolution
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