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BMW Unveils the i7 Singapore Icons: A Unique Electric Luxury Sedan
BMW is making a bold statement in Asia’s premium automotive scene with the unveiling of the BMW i7 Singapore Icons. Launched to honor Singapore’s 60th year of independence and BMW’s 40th anniversary in the country, this bespoke electric luxury sedan stands as a remarkable fusion of customization, high-end craftsmanship, and cultural celebration.
Design Highlights: An Ode to Singapore’s Heritage
One of the i7 Singapore Icons’ most distinguishing features is its exclusive Madeira Red exterior—a deep, sophisticated metallic red sourced from the prestigious Rolls-Royce color palette. Available exclusively through BMW Individual, this hue combines luxurious tones reminiscent of rich madeira wine and dark cherry-black, enhanced by a multi-layered pearlescent effect. BMW confirms that this is the only car in Singapore finished in this special paintwork, ensuring unparalleled exclusivity.
Adding further distinction, the ‘Singapore Icons’ logo is elegantly displayed on the Hofmeister kink, a classic BMW design element dating back to the 1960s. This badge not only sets the special edition apart from other i7 models, but also pays homage to BMW’s rich design tradition. The 20-inch custom forged wheels, finished in a striking two-tone, diamond-cut design, are crafted by BMW Individual, underscoring the car’s bespoke luxury appeal.
Luxurious Interior with Tailor-Made Details
Step inside the BMW i7 Singapore Icons, and you’ll find an inviting atmosphere crafted with Smoke White Merino leather upholstery—a high-end, durable, and breathable material that echoes the national colors of Singapore. Each hide is carefully chosen for its flawless quality, showcasing the meticulous attention to detail for which BMW is renowned. The Alaska Gray ‘Singapore Icons’ motif embroidered on each headrest adds another layer of personalization, celebrating local culture and craftsmanship.
A true centerpiece of the interior is the unique dashboard inlay, featuring meticulous engravings of seven iconic Singapore landmarks—including Marina Bay Sands, Singapore Flyer, Supertree Grove at Gardens by the Bay, Changi Airport Control Tower, Anderson Bridge, the Merlion, and the ArtScience Museum. This stunning insert is crafted from a single slab of metal less than 1 mm thick, seamlessly integrated within oak gray metallic wood trim for a luxurious, mirror-like finish.
Performance and Electric Innovation
As an all-electric luxury sedan, the BMW i7 Singapore Icons is powered by BMW’s cutting-edge eDrive technology. While this specific edition is a showcase of bespoke design, the i7 range is celebrated for its refined driving experience, whisper-quiet electric operation, and advanced technology. Buyers can expect a harmonious blend of dynamic performance and zero-emissions motoring, making the i7 a standout in the premium electric vehicle segment.
Market Positioning and Pricing
In Singapore, the BMW i7 lineup starts with the eDrive50 Pinnacle variant, currently priced at S$625,888 (approximately US$488,355). For context, the BMW i7 in the United States is available from US$105,700 (around S$135,440). The Singapore Icons edition is positioned as the ultimate expression of BMW’s commitment to luxury, heritage, and personalization in Asia’s automotive market.
Comparison and Exclusivity
This one-off BMW i7 Singapore Icons sets itself apart not only through local significance and unique design details, but also by incorporating elements typically reserved for Rolls-Royce vehicles—demonstrating BMW’s unrivaled versatility and expertise in the customization of luxury cars. For collectors and electric vehicle enthusiasts in Singapore and beyond, this special edition represents a rare blend of electric innovation and cultural tribute.
Conclusion: A Bespoke Electric Masterpiece
With the i7 Singapore Icons, BMW has created a luxurious electric sedan that transcends ordinary automotive design. Blending exclusive materials, world-class craftsmanship, and heartfelt local inspiration, this limited-edition model makes a powerful statement about the future of luxury EVs and customized automotive experiences.
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