3 Minutes
Volkswagen ID.Buzz: The Modern Icon With a Pricey Twist
The Volkswagen ID.Buzz, the highly anticipated all-electric revival of the iconic microbus, has stirred excitement among car enthusiasts and collectors around the world. Combining vintage-inspired design with cutting-edge electric vehicle technology, the ID.Buzz generated buzz (no pun intended) for its nostalgic appeal and environmental credentials. However, as new listings and auctions show, the journey from showroom to the used car market can be a bumpy ride—especially for those who paid above sticker price.
Sticker Shock: The Prevalence of Dealer Markups
Upon its debut, the Volkswagen ID.Buzz was met with overwhelming interest and, unfortunately, significant dealer markups. Some buyers paid as much as $35,000 over MSRP just to be among the first owners of this futuristic van. Even though Volkswagen’s official MSRP for the well-equipped 1st Edition model was $72,385, some eager fans paid much more, hoping that exclusivity and early adoption would hold value.
Design & Interior: Modern Comfort Meets Retro Style
The ID.Buzz stands out with its distinctive Mahi-Green and Candy White two-tone paint, capturing the spirit of Volkswagen vans from decades past. The interior further elevates the driving experience, featuring Volkswagen’s stylish Dune color palette, heated second-row captain’s chairs, and massaging power-adjustable front seats—clearly designed for comfort on family road trips or urban adventures.
Performance and Specs
This particular example is a 4Motion AWD model, offering improved traction and handling. However, the ID.Buzz has faced questions about its driving range and performance compared to other electric vans and SUVs. Despite its bold design, actual usability may not always match the expectations set by its price tag and marketing.
Market Trends: The Reality of Rapid Depreciation
In a recent Bring A Trailer auction, a nearly-new ID.Buzz with just 398 miles on the odometer sold for $61,500—a substantial drop of around 15% from its MSRP within just five months. For those who paid above the original retail price, this quick depreciation serves as a stark reminder of the financial risks of paying over sticker, especially for newly launched, hyped-up EVs.
Resale Insights: Learning From Early Losses
While the seller in this scenario took a hit, potential buyers might benefit. The auction result now provides valuable leverage in negotiations at dealerships, signaling that supply, demand, and value can shift quickly—even for high-profile electric vehicles like the Volkswagen ID.Buzz.
Comparisons & Market Outlook
Compared to other electric vans and premium EVs hitting the market, the ID.Buzz’s depreciation and dealer markup issues underline the importance of patience and research when shopping for a new car. As the electric vehicle sector becomes increasingly competitive, shoppers can anticipate more balanced pricing in the months ahead.

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