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Xiaomi Sound Party Lands in Europe
Xiaomi has quietly launched the Sound Party wireless speaker in EU stores at €129.99 after teasing the product earlier in June 2025. Targeted at music listeners who want rugged portability and party-ready features, the Sound Party blends 50W output, IP67 dust-and-water protection, and a host of connectivity options in a compact package.
Key Features
Audio performance and tuning
The Sound Party delivers 50W of total power split between a 15W tweeter and a 35W woofer, with a dedicated Bass Boost mode and Harman AudioEFX tuning to expand soundstage and deepen low frequencies. These audio enhancements aim to provide punchy bass and clearer highs for both indoor listening and outdoor events.
Design, durability and portability
Weighing roughly 1.2kg and measuring 255 x 92 x 92mm, the speaker includes a discreet handle and a compact chassis finished in black with orange accents. The IP67 rating ensures reliable performance at the beach or poolside by protecting against dust and temporary water immersion.
Battery, charging and power bank function
A 7.3V, 5200mAh battery claims up to 26 hours of playback at 50% volume with lights and Bass Boost disabled. Fast USB-C charging adds convenience: a 10-minute top-up yields approximately 2 hours of playback. The speaker can also act as a 15W power bank to charge smartphones and other devices on the go.
Connectivity and smart features
Bluetooth 5.4 provides the wireless link, while NFC enables one-tap pairing on Android devices running 8.1 and newer. True Wireless Stereo (TWS) supports pairing two units for separate left/right channels. For larger events, Party Connect lets you sync up to 100 speakers to play the same track in perfect time. The "time tunnel" lighting creates synchronized 3D ambient effects, and an integrated microphone allows hands-free calls.
Comparisons and market positioning
Against rivals in the €100–€150 portable Bluetooth speaker category, Xiaomi’s offering stands out for its combination of 50W output, Harman tuning, IP67 rating and a large battery with power-bank capability. It competes directly with similarly priced speakers from JBL and Anker, trading some brand cachet for strong feature density and an attractive price point.
Advantages and practical use cases
Advantages include long battery life, rapid USB-C charging, robust waterproofing, and the ability to scale sound via Party Connect — ideal for backyard parties, small outdoor events, beach days, or multi-room stereo setups. The carry-friendly weight and handle make it an easy travel companion for tech-savvy users who prioritize portability without sacrificing sound.
Market relevance
The Sound Party arrives in a crowded portable audio market but targets buyers seeking durable, loud, and feature-rich speakers at an accessible price. Its combination of Harman AudioEFX tuning, Bass Boost, IP67 and large-scale syncing capability gives Xiaomi a competitive entry in the EU portable speaker segment.
Bottom line
At €129.99, the Xiaomi Sound Party offers an attractive mix of power, protection and connectivity — a compelling choice for consumers who want a rugged, party-focused portable Bluetooth speaker with modern conveniences like NFC pairing, fast charging and large-scale Party Connect syncing.
Source: gizmochina
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