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MSC World America named Cruise Hive's Best Overall Cruise Ship of 2025
MSC Cruises' latest flagship, MSC World America, has been voted Cruise Hive's "Best Overall Cruise Ship in 2025," marking the first time the Swiss operator topped this category. Launched earlier this year, the ship impressed voters with a combination of bold design, headline-grabbing onboard thrills and a cleaner propulsion philosophy that echoes the automotive industry's shift towards more efficient powertrains.
Why it matters to travel and transport enthusiasts
For readers who follow both cars and broader transport trends, MSC World America is interesting because it parallels many trends in the automotive world: a move to alternative fuels, greater focus on passenger experience, and modular design that maximizes both performance and comfort. Think of it as a luxury SUV of the seas — a large, tech-forward platform that balances performance, fuel efficiency and lifestyle amenities.
Key specifications and highlights
- Gross tonnage: 216,638 GT
- Decks: 22
- Beam (width): more than 47 meters (154 feet)
- Cabins: 2,600+ across multiple categories
- Dining: 13 restaurants, including the only Eataly at sea
- Club offering: the largest MSC Yacht Club to date
The ship is organized into seven distinct districts, each with its own atmosphere and set of activities. New adrenaline attractions — the Jaw Drop dry slide and the Cliffhanger swinging seats at around 160 feet above the ocean — give the vessel a unique customer appeal that helped it edge out Royal Caribbean's Star of the Seas and Norwegian Cruise Line's Norwegian Aqua, both strong competitors launched in 2025.
Green powertrain and marine propulsion
MSC World America is the second vessel in MSC's World Class lineup, all powered by LNG (liquefied natural gas). In maritime terms, LNG represents a significant step toward lower sulfur oxide and particulate emissions, much as hybrid and electric powertrains have reshaped road vehicles.
The operator has also committed to future dual-fuel engines and methane-reduction technologies on newbuilds being constructed at Chantiers de l'Atlantique in France. From an engineering standpoint, these developments are equivalent to automakers adopting next-generation internal combustion hybrids and advanced exhaust control to meet tightening emissions standards.
Performance, efficiency and market positioning
While cruise ship performance is measured differently than a car's horsepower or torque, naval architects focus on optimized hull design, propulsion efficiency and fuel-management systems to reduce consumption and operating costs. MSC's investment in LNG and next-gen dual-fuel tech signals a strategic fleet upgrade to meet stricter global regulations and changing passenger expectations.
Guest experience, design and competitive edge
Beyond technical credentials, MSC World America won for its guest-centric choices: an expansive Yacht Club, exclusive gastronomy with Eataly onboard, dynamic entertainment districts and family-friendly attractions. For car lovers, it’s the equivalent of a premium OEM building a flagship crossover loaded with driver-assist features, bespoke interiors and a standout design language that helps it capture awards and headlines.
Highlights:
- Exclusive at-sea amenities (Eataly)
- Strong emphasis on sustainability and future-proof engines
- Varied onboard experiences across seven themed districts
MSC's World Class series began with MSC World Europa in 2022; additional sister ships are scheduled for delivery in 2026 and 2027, with further expansions announced. For readers tracking the intersection of transport technology and lifestyle products, MSC World America is a compelling example of how fleet modernization and guest experience can drive both market positioning and industry recognition.
Source: autoevolution
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