3 Minutes
Mopar Launches Expansive Aftermarket Accessories Platform
If you’re looking to personalize your Ram, Jeep, Dodge, or Chrysler vehicle, Mopar has just made aftermarket customization easier than ever before. With the launch of the new Mopar Affiliated Accessories program, drivers now have direct access to over 1,000 factory-reviewed accessories from more than 40 trusted suppliers—all seamlessly accessible through Mopar’s online store or at authorized dealerships.
Unparalleled Variety for Every Enthusiast
Traditionally, Mopar has supported Stellantis brands with an impressive range of OEM car accessories. However, this new program vastly expands those offerings by connecting customers with an incredible selection of third-party, quality-guaranteed aftermarket parts. Each product in the Mopar Affiliated Accessories lineup has undergone fitment checks by Mopar, and every purchase comes backed by the original manufacturer’s warranty for peace of mind.
Whether you’re seeking rugged off-road upgrades or looking to enhance your vehicle’s day-to-day practicality, Mopar’s catalog includes must-haves from leading names like Baja Designs Lighting, AccuAir air suspension lift kits, HitchFire portable grills, Napier vehicle tents, RedArc vehicle electronics, and Thule roof and hitch racks. The comprehensive inventory ranges from affordable decals and protective films to high-performance audio systems, roof-top cargo boxes, and specialized camping equipment.
Streamlined Experience at Your Dealership
One of the biggest advantages of the Mopar Affiliated Accessories program is the streamlined shopping and installation process. Customers can order their desired gear online and pick it up at their local dealership, or have it professionally installed by trained technicians. This offers a hassle-free upgrade experience backed by Mopar’s reputation for quality and service.
Tailored Upgrades for Every Model
The new accessory selection caters to a wide range of vehicle specifications and enthusiast needs. For example, Jeep Wrangler and Jeep Gladiator owners can now choose from 3-inch, 3.5-inch, and 4-inch lift kits courtesy of AccuAir, allowing for greater ground clearance and off-road performance. Adventurers can equip their SUVs and pickups with specialized Napier tents or invest in hitch-mounted kitchens for outdoor cooking. The diversity of available upgrades gives every owner plenty of ways to enhance performance, comfort, and personal style.
Mopar’s Vision: Elevating Vehicle Customization
Darren Bradshaw, Senior Vice President of Mopar North America, shared the company’s commitment to customer satisfaction: “By partnering with our most trusted and popular suppliers, we’re providing customers and dealers with a one-stop solution for quality vehicle accessories. Our goal is to deliver the best selection of accessories for improved personalization and performance, enhancing the ownership and dealership experience.”
Market Position and Competitive Comparison
With this move, Mopar places itself at the forefront of automotive aftermarket innovation, bringing together convenience, variety, and confidence for Stellantis vehicle owners. Compared to ordering parts across multiple websites, Mopar’s centralized platform ensures fitment, quality, and warranty coverage—setting a new industry standard for both customization and service. For drivers who demand more from their vehicles, Mopar’s Affiliated Accessories program is the ultimate upgrade solution.
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