3 Minutes
Genesis goes all-in: the GV60 Magma production car
Genesis has moved from concept buzz to a production-ready performance EV with the GV60 Magma, unveiled at the Magma World Premiere in France. The new sub-brand doubles down on driving excitement, turning the already well-regarded GV60 platform into a focused, track-capable machine that still works as a usable road car.
Design and presence
The GV60 Magma is muscular where the base GV60 leans toward friendly compact styling. Wide haunches, aggressive aero elements and a large functional rear wing give it a purposeful, race-bred stance — it looks fast even at a standstill. Visual highlights include forged 21-inch black wheels, chunky 275mm tires and Magma Orange, an almost-solar paint hue developed during the brand's concept phase to become its signature color.
Performance and drivetrain
Underneath the dramatic sheetmetal the Magma focuses on pure electric performance. Genesis has retuned the standard GV60 powertrain to deliver 609 horsepower to all four wheels, creating straight-line pace that competes with classic performance benchmarks without a V8 or twin-turbo petrol engine.
Key technical features:
- 609 hp all-wheel-drive electric powertrain
- Electronic Control Suspension (ECS) with End-of-Travel (EoT) control
- Electronic limited-slip differential (e-LSD)
- Hydro G-Bushings for improved body control
- 21-inch forged wheels with 275 mm tires
These systems work together to give the Magma razor-sharp handling and consistent grip, whether sprinting between traffic lights or chasing sector times on a canyon road.
Driving modes and driver engagement
The GV60 Magma offers three distinct driving modes: Sprint for aggressive acceleration, GT for high-speed composure and a user-configurable MY setting for tailored throttle, damping and steering feel. For drivers craving a more analog sensation, the Virtual Gear Shift System simulates gear changes to provide shift-like thrust pulses — a selectable feature that can be disabled for pure EV response.
Inside, Genesis has emphasized tactility and driver-focus. Expect blacked-out trim, Magma-specific ambient lighting and a host of physical switches and buttons that reinforce the brand's performance intent.
How it stacks up
It’s tempting to compare the Magma to loud combustion icons like the Hellcat or BMW M cars, but Genesis is charting a different path: delivering the sensory drama and performance via electrification and advanced chassis tech. The Magma is less about engine soundtrack and more about instant torque, precise handling and configurable driver engagement.
Highlights at a glance:
- Signature Magma Orange paint
- Real aerodynamic downforce from the rear wing
- High-performance EV tuning with 609 hp
- Driver-first interior with physical controls
Genesis will release pricing and dealership arrival dates closer to market launch; expect the Magma to position itself as a performance halo for the brand, aimed at buyers who want supercar levels of excitement in an electric package.
Quote: “Magma transforms the GV60 into a performance-focused EV that prioritizes driver engagement without sacrificing everyday usability.”
Check back for full driving impressions, pricing details and order availability as Genesis begins deliveries of the GV60 Magma and the even more exotic Magma GT variant.
Source: autoevolution
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